Meep enables public entities and transportation operators, infrastructure providers, IoT, and ticketing companies to deploy digital mobility ecosystems in record time and within a tight budget.

But, what technology should be used in a connected mobility ecosystem? In an infographic we shared a few weeks ago, we reviewed the differences between API, SDK, and Whitelabel or custom applications, taking into account factors such as required development, economic cost, required technical expertise, or the common type of client.

Once the technology for deploying a connected mobility solution is decided, the next step, which we will address in this post, is deciding what features to add at the time of deployment to make the application as comprehensive and appealing to the end user as possible.

In order to achieve that desired application, we examine the three key factors to consider:

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1. The platform must be in constant evolution

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Evaluating future implementations and functionalities together is crucial to generate more traction in the application. For this reason, it is important to have a solution that can be implemented quickly, agilely, and scalably, considering questions such as:

• How many services do you want to integrate? Meep's modular service integration platform or backend has a robust network of over 160 services in the tourism and public and private transportation sectors, such as metro, buses, taxis, VTCs, shared vehicles, motorcycles, bicycles, and scooters.

• How many services are for informational purposes and how many are for payment? Meep allows you to book and pay for multiple transportation operators from a single app using multiple payment systems, but it is also possible to start with operators in an informational integration phase and then move on to full integration in a second phase.

Meep's UrbanPath SDK is a plug-and-play solution to easily integrate all Meep functionalities into an application, from trip planning to booking various transports mentioned in the previous point.

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2. Adopting a local approach

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In addition to being able to develop the application in a scalable manner in phases and gradually expand its capabilities, customer support is also one of the keys to success. The provider developing the app must adopt a flexible and local approach, taking into account the needs of each location or operator. In this sense, Meep is among the companies offering a truly personalized solution, rather than a general connected mobility technology to which clients must adapt.

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3. Placing the citizen at the center

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Multimodal mobility ranges from initiatives aimed at reducing pollution in cities to the most efficient combination of current modes of transport through connected mobility, always placing the citizen at the center of the mobility system. That is, offering them the option to choose their route based on their needs and preferences at any given moment to save time and costs on their trips. Personalized, easy, and comfortable.

Without citizen involvement, new mobility formulas are unlikely to be successful. Additionally, it is essential to consider sector trends, such as electrification, automation, digitalization of transport payments, or the free access to public transport; as well as the most up-to-date mobility preferences of citizens, such as, for example, the latest McKinsey survey, which reveals that mobility is more multimodal among younger generations.

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Conclusion

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In summary, to achieve a successful connected mobility application, it is essential to consider three key aspects. First, the platform must be in constant evolution, which involves evaluating future implementations and functionalities to generate more traction in the application. Additionally, adopting a local and flexible approach is essential to adapt to the specific needs of each location or operator.

Finally, it is crucial to place the citizen at the center of the mobility system, offering them personalized options that fit their needs and preferences. Without their active participation, new mobility solutions are unlikely to succeed. These keys, along with the consideration of sector trends and citizen mobility preferences, are essential for developing a connected mobility application that improves the quality of life for people, creating vibrant cities that prioritize the well-being and comfort of their residents.

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